Bulk wine imports to US ‘soar’ in 2012 (by Decanter.com)

Posted: January 17, 2013 by wynmaker in Wine, World wine news
Tags: , , , , , , , , , , , , , , , , , , ,

 

Bulk wine imports more than doubled in the United States this year because of competitive pricing and changing consumer attitudes, according to a new survey from Silicon Valley Bank.
Silicon Valley Bank’s annual State of the Wine Industry survey – published yesterday – noted that bulk wine imports to the US ‘soared’ in 2012 as compared to the previous year, ‘from 13.7m cases, to 31.5m cases, and totalling over 40m cases in the past 12 months.’

According to the survey, the increase is due to higher domestic demand, better access to foreign bulk and favourable exchange rates.

In spite of a high-quality and high-volume California harvest in 2012, survey authors predict a continued increase in bulk imports this year, especially if the dollar strengthens.

Chile, Argentina and Australia were responsible for 75% of all bulk imports to the US in 2012.

Read on …

 

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