Archive for the ‘Ale’ Category

Anti-booze campaigner stole £6,000 to fund drinking habit.

Anti-booze campaigner stole £6,000 to fund drinking habit.

 

Anti-booze campaigner stole £6,000 to fund drinking habit

A SHAMED trader who called for an alcohol-free zone in Poole town centre plundered £6,000 from her employer to fund her drink habit.

‘Crime crusader’ Linda Mundle first hit the headlines in 2009 after campaigning for an alcohol ban to end the misery being caused by drunks and drug addicts.

Fed-up by a lack of action, she launched a petition and collected 75 signatures in just over an hour, telling the Daily Echo: “It’s horrible antisocial behaviour.

“They’re squaring up to each other on the street – they’re drunk all day.”

In January 2010 Mundle told a packed public meeting at Poole Old Town Community Centre how residents were being intimidated by demands for money from all-day drinkers whose shouting and swearing was “the first impression day-trippers get of Poole.”

In a bizarre twist, 52-year-old Mundle from St Osmund’s Road, Poole, has now admitted stealing £6,000 for alcohol while managing Reel Time on Poole High Street.
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Neft Vodka ad...

 

New research suggests that market leaders in the alcohol industry are being left behind in social video marketing because “they are not optimising their content for social web”.
Video technology company Unruly, has published a report called “Untapped Potential: The State of Sharing in the Alcohol Sector”, which found that despite enjoying significant growth in the last quarter, a staggering 97% of the alcohol sector’s video shares came from just four adverts. The four ads, which came from Budweiser, Carlsberg, Heineken and little-known Russian-Austrian vodka brand, Neft, represent less than 1% of the alcohol adverts released in 2013.

The report also suggests that market leaders such as Diageo and SAB Miller are lagging behind in social video sharing, while wine brands have remained the slowest to embrace social video, attracting less than 1% of the sharing activity during the final quarter of 2012 and the first of 2013. This trend was also noticeable earlier this year, when db revealed the Top 10 brands ruling social media.

Ian Forrester, Unruly’s insight director, said: “The research found that some of the big alcohol brands – and subsectors – are vastly underperforming in social video.

“For wine and spirit brands, the opportunity to increase brand awareness and sales conversion rates through social video is huge, as there has been very little mass movement from these brands in creating shareable video content.

“Additionally, leading brands like Diageo and SAB Miller that have very strong market share are lagging behind competitors when it comes to social video share of voice.”

The report also highlighted the impact of spirits brands on beer brands, which historically dominate alcohol advertising. Beer brands’ share of voice dropped from 97% in the fourth quarter of 2012 to 75% in the first quarter of 2013.

The report also published details of the most shared alcohol videos of all time, and you can click through the following pages to find out which these videos were.
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apocalypse-1

It is often said that one of the hardest things for an actor to portray convincingly is that of being drunk.

This can of course be countered by actually being drunk at the time, advice some of the actors on this list took very much to heart.

Drink has played a role in more or less every film ever made, except most children’s films. Think about it. How many films have scenes in bars or dinner parties or have a character constantly sipping from a hip flask or celebrating or drinking to forget?

Some films, as the drinks business has previously highlighted, are dedicated to drink entirely.

But it is a more select group of films which use alcohol as a driver of the plot, tackling issues such as suicide, loneliness and depression.

Tragic, comic, terrifying, a good drunk performance can make a film, permanently fixing it in one’s subconscious.

There are so many scenes to choose from this list, as with all lists, is very far from definitive but it does, hopefully, focus on some of the most striking and funny cinematic boozing.

It is also worth giving an honourable mention to WC Fields (pictured) who for roughly his entire career, played the perma-tipsy old rogue/grouch who uttered such memorable lines as: “I was in love with a beautiful blonde once, dear. She drove me to drink. That’s the one thing I am indebted to her for.”

And: “Once, on a trek through Afghanistan, we lost our corkscrew…and were forced to live on food and water for several days!”

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Americans tend to eat more calories and fat on the days they also have alcoholic drinks, a new study suggests.

“Food choices changed on the days that people drank… and changed in an unhealthier direction for both men and women,” said Rosalind Breslow, a nutritional epidemiologist at the National Institute on Alcohol Abuse and Alcoholism and the lead author of the study.

She said the new information gives people an opportunity to be more aware of what they’re eating on the days they imbibe.

In a previous study, Breslow found people who drink more tend to have poorer diets in general, compared to those who drink less. For the current research, she and her colleagues looked at volunteers’ diets on both the days they drank and the days they abstained.

The data came from a large U.S. health and lifestyle survey conducted in 2003 through 2008.

More than 1,800 people answered a diet questionnaire on two days within a 10-day span – one day when they drank and another when they did not. When people did imbibe, they had an average of two to three alcoholic beverages at a time, most commonly beer and wine.

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You have to tweet , when you have to tweet!

 

 

When do people use social media like Facebook or Twitterr? Nearly half (48.6 percent) do it while in the “reading room,” according to a recent online survey by CreditDonkey.com, a credit card comparison website.

 

And almost as many — 47.6 percent — admitted to doing it while drunk.
According to the survey, those who use social media when nature calls are more likely to be checking Facebook than tweeting.
They are also less likely to do their online shopping while gazing at the screen in the toilet, the survey found.
Males are more likely to engage in both toilet tweeting and drunk posting, says CreditDonkey, perhaps because of the ubiquitous smartphone.
Other survey highlights include:
• 51.4 percent of male respondents have used social media while under the influence of alcohol versus 41.4 percent of female respondents.
• 54.0 percent of male respondents have used social media while on the toilet versus 40.4 percent of female respondents.
• 43.5 percent of all respondents use their smartphone mostly for social networking.

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British air passengers have been voted the heaviest drinkers according to a survey of 700 international cabin crew by Skyscanner.
Holidaying Brits beat the Russians into second place according to the travel site, which also polled UK passengers for their reaction to the concept of alcohol-free flights.

According to Skyscanner research, over half of Brits admit to starting their holiday with a drink either in the airport or onboard the plane.

However, 41% of respondents said they would book an alcohol-free flight should it be offered – with a quarter of those saying that this was to avoid the risk of sharing a plane with drunken passengers.

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Safe s...., I mean drinking!

Can this be safe?

 

New research has found that there is little agreement between countries on what is considered safe or sensible levels of alcohol consumption.
Psychologists from the University of Sussex researched government advice on drinking in 57 different countries, including all 27 EU member states.

The research found there was a “remarkable lack of agreement” about many different aspects of advice on alcohol consumption. Advice differed between countries about what constitutes harmful or excessive drinking, whether it is safe for women to drink as much as men and also on drink-driving.

Dr Richard de Visser and Nina Furtwangler conducted the research, which has been published this month in the Drug and Alcohol Review.

 

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Government proposals for a minimum price per unit of alcohol would “kill” Direct Wines’ business, according to the company’s managing director.

Speaking to The Daily Telegraph, managing director of Direct Wines, the UK’s largest direct-sales wine merchant, Glenn Caton said:

“Our typical customer is middle-aged and middle class. We cater to successful, responsible citizens who like to enjoy a glass of good wine and like to get good value when they buy it.

“These are not the people who go out and get drunk and smash up town centres and cause trouble, but these are the people that David Cameron wants to penalise. It’s crazy and it will kill our business.”

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Kids and Booze!

Kids and Booze!

 

The Federal Trade Commission (FTC) plans this summer to recommend ways that the alcoholic beverage industry can better protect underage viewers from seeing its advertisements online.

Distillers, brewers and wineries pour millions of dollars into brand promotion on Twitter, Facebook and other social media, and industry critics contend they are not doing enough to prevent young consumers from receiving these messages.

 “We’re doing a deep dive on how they’re using the Internet and social media,” said Janet Evans, a lawyer with the FTC, which is conducting a year-long study due to be released by early summer. “We’re focusing on underage exposure.”

She would not elaborate on any potential recommendations that might come out of the study, which began in April 2012.
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Also read:

 

Tony Bliar.

Tony Bliar.

 

Tony Blair said that he drank alcohol to help him relax while he was prime minister, but which drinks do our world leaders enjoy?
In his memoir, A Journey, Mr Blair wrote: “By the standards of days gone by I was not even remotely a toper, and I couldn’t do lunchtime drinking except on Christmas Day, but if you took the thing everyone always lies about – units per week – I was definitely at the outer limit.
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