Posts Tagged ‘Alcohol’

Photo: © Europen Parliament/P.Naj-Oleari pietro.naj-oleari@europarl.europa.eu

 

Experts have claimed that many deaths from alcohol-related liver disease could be avoided and that doctors are “missing opportunities” to help people with alcohol problems.
The new report, by the National Confidential Enquiry into Patient Outcome and Death (NCEPOD), saw researchers examine detailed patient notes of 385 patients who died from alcohol-related liver disease across England Wales and Northern Ireland.

They found 135 cases of “missed opportunities” to help improve the patient’s health outcome and as many as 32 of the deaths could have been avoided. The report added that only half of the cases reviewed received “good care”.

 

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Swedish alcohol supplier said the country’s state-run liquor monopoly sent back 6,000 bottles of a Spanish wine because it tasted better than the samples.

Kare Hallden, chief executive officer of alcohol supplier Spruce Up, said state-run liquor store monopoly Systembolaget chose to stock Spanish albarino wine Fulget after choosing its samples over 50 competitors in March, The Local.se reported Friday.

However, Hallden said the store sent the 6,000 bottles back to the company in May because the wine delivered was “clearly better” than the March samples.

 

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 Left to right: Joel Lynam and Bryan Wilmot died after drinking home brew, while Joshua Lynam and Vincent Summers remain in hospital. Photo: Warwick Daily News.


Left to right: Joel Lynam and Bryan Wilmot died after drinking home brew, while Joshua Lynam and Vincent Summers remain in hospital. Photo: Warwick Daily News.

 

Two men have died and two more are critically ill in hospital after drinking a home-distilled spirit in Queensland, Australia.
It is thought the men have methanol poisoning after drinking the Italian grape-based spirit known as grappa.

Australia’s ABC News reported that authorities were called to a property in Ballandean in south-east Queensland, but they were unable to revive a 21-year-old man who died at the scene. They were later called back to the same house and a 30-year-old man was rushed to hospital. He was in a critical condition, but died at Toowoomba hospital.

 

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Neft Vodka ad...

 

New research suggests that market leaders in the alcohol industry are being left behind in social video marketing because “they are not optimising their content for social web”.
Video technology company Unruly, has published a report called “Untapped Potential: The State of Sharing in the Alcohol Sector”, which found that despite enjoying significant growth in the last quarter, a staggering 97% of the alcohol sector’s video shares came from just four adverts. The four ads, which came from Budweiser, Carlsberg, Heineken and little-known Russian-Austrian vodka brand, Neft, represent less than 1% of the alcohol adverts released in 2013.

The report also suggests that market leaders such as Diageo and SAB Miller are lagging behind in social video sharing, while wine brands have remained the slowest to embrace social video, attracting less than 1% of the sharing activity during the final quarter of 2012 and the first of 2013. This trend was also noticeable earlier this year, when db revealed the Top 10 brands ruling social media.

Ian Forrester, Unruly’s insight director, said: “The research found that some of the big alcohol brands – and subsectors – are vastly underperforming in social video.

“For wine and spirit brands, the opportunity to increase brand awareness and sales conversion rates through social video is huge, as there has been very little mass movement from these brands in creating shareable video content.

“Additionally, leading brands like Diageo and SAB Miller that have very strong market share are lagging behind competitors when it comes to social video share of voice.”

The report also highlighted the impact of spirits brands on beer brands, which historically dominate alcohol advertising. Beer brands’ share of voice dropped from 97% in the fourth quarter of 2012 to 75% in the first quarter of 2013.

The report also published details of the most shared alcohol videos of all time, and you can click through the following pages to find out which these videos were.
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Sex, drugs, and wine ...

Sex, drugs, and wine …

Intemperance comes in many flavors, and SLO Down Wines has pairings for all of them.

The California winemaker has rolled out three irreverent ads (from Harvest Films director Baker Smith and Arcade Edit’s Paul Martinez and Dean Miyahira) about how well its Sexual Chocolate wine goes with group sex, horse role playing and bong rips, respectively. There’s some light parody of insufferable wine-chat (“It’s the deep red of a … really red thing”), but they don’t spend too much time dwelling on it, and I’m glad they committed to the weird direction these ads went in. Well, except for the part where I saw Brandon Allen in a thong. I may need a glass of wine to throw in my eyes after that.
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Cheryl Durzy with her wines.

Cheryl Durzy with her wines.

 

Two years ago, Cheryl Durzy, a wine industry veteran and mother of two, branched off of her family-run Clos LaChance Winery to pursue her own business with moms specifically in mind. “In the wine industry, everyone has a glass of wine with dinner every night,” Durzy explained. “[My son, when he was just around 2] would say, ‘That’s mommy’s juice!’ and point to my wine glass. Then my friends and I started using it, saying things like, ‘Oh my gosh, I need a glass of mommy juice.'” Once her daughter picked up the cutesy term too, Durzy brainstormed a label concept and created MommyJuice Wines. Made from grapes grown in California’s northern central coast, it’s dedicated to mothers who enjoy a glass or two at the end of a particularly stressful day. A bottle of MommyJuice costs $10, and the motto reads: “Put your kids to bed and have a glass of MommyJuice.”

The label currently sells two wines called MommyJuice Red, a blend of bright berry fruits (Mr. Durzy’s preferred drink) and MommyJuice White, an unoaked Chardonnay from Monterey. Just after Mother’s Day, the label will release a dry rosé wine called “Pool Party Pink.” The Cut caught up with Durzy to discuss everything from her balancing work and family life, dealing with mothers who are staunchly against drinking, and navigating her way around the wine industry.

What role do you hope MommyJuice has in mothers’ lives?
I was doing research online and there’s a number of different groups on Facebook like, “OMG I Need a Glass of Wine or I’m Going to Kill My Kids,” or “Moms Who Need Wine,” that have over half a million [members]. I was inspired by that. These are women who can say, “You know what, I’m not perfect. Sometimes I need something to help me relax because my kids drove me nuts for the whole day. I’ll have a glass of wine and that’s okay.”

 

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It is often said that one of the hardest things for an actor to portray convincingly is that of being drunk.

This can of course be countered by actually being drunk at the time, advice some of the actors on this list took very much to heart.

Drink has played a role in more or less every film ever made, except most children’s films. Think about it. How many films have scenes in bars or dinner parties or have a character constantly sipping from a hip flask or celebrating or drinking to forget?

Some films, as the drinks business has previously highlighted, are dedicated to drink entirely.

But it is a more select group of films which use alcohol as a driver of the plot, tackling issues such as suicide, loneliness and depression.

Tragic, comic, terrifying, a good drunk performance can make a film, permanently fixing it in one’s subconscious.

There are so many scenes to choose from this list, as with all lists, is very far from definitive but it does, hopefully, focus on some of the most striking and funny cinematic boozing.

It is also worth giving an honourable mention to WC Fields (pictured) who for roughly his entire career, played the perma-tipsy old rogue/grouch who uttered such memorable lines as: “I was in love with a beautiful blonde once, dear. She drove me to drink. That’s the one thing I am indebted to her for.”

And: “Once, on a trek through Afghanistan, we lost our corkscrew…and were forced to live on food and water for several days!”

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Americans tend to eat more calories and fat on the days they also have alcoholic drinks, a new study suggests.

“Food choices changed on the days that people drank… and changed in an unhealthier direction for both men and women,” said Rosalind Breslow, a nutritional epidemiologist at the National Institute on Alcohol Abuse and Alcoholism and the lead author of the study.

She said the new information gives people an opportunity to be more aware of what they’re eating on the days they imbibe.

In a previous study, Breslow found people who drink more tend to have poorer diets in general, compared to those who drink less. For the current research, she and her colleagues looked at volunteers’ diets on both the days they drank and the days they abstained.

The data came from a large U.S. health and lifestyle survey conducted in 2003 through 2008.

More than 1,800 people answered a diet questionnaire on two days within a 10-day span – one day when they drank and another when they did not. When people did imbibe, they had an average of two to three alcoholic beverages at a time, most commonly beer and wine.

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Last week we published a famous quote from Madame Lily Bollinger, and that got us thinking about our favourite alcohol-related lines.

Lily Bollinger was asked how much she enjoyed her own product, to which she replied: “I drink it when I’m happy and when I’m sad. Sometimes I drink it when I’m alone. When I have company I consider it obligatory. I trifle with it if I’m not hungry and drink it when I am. Otherwise I never touch – unless I’m thirsty.”

Of course Lily is not the only person from a Champagne house to be attributed to a famous quote: When he first tasted his newly created Champagne, Dom Pierre Pérignon is quoted as saying: “Come quickly. I’m tasting the stars.”

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Government proposals for a minimum price per unit of alcohol would “kill” Direct Wines’ business, according to the company’s managing director.

Speaking to The Daily Telegraph, managing director of Direct Wines, the UK’s largest direct-sales wine merchant, Glenn Caton said:

“Our typical customer is middle-aged and middle class. We cater to successful, responsible citizens who like to enjoy a glass of good wine and like to get good value when they buy it.

“These are not the people who go out and get drunk and smash up town centres and cause trouble, but these are the people that David Cameron wants to penalise. It’s crazy and it will kill our business.”

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