Posts Tagged ‘own’

American rapper Nicki Minaj.

American rapper Nicki Minaj.

 

Outspoken American rapper Nicki Minaj is the latest to profit from the ‘Moscato madness’ boom in the US, having become part owner of Moscato brand Myx Fusions.

The songwriter and TV star, known for her outlandish outfits, has been made the face of the brand, which specialises in fruit-infused single serve Moscato.

“I’m so excited to team with Myx. I have no doubt that it will be number one.

“It’s a great tasting product that people will love. It’s not even a hard sell. Myx Fusions gives us an opportunity to revolutionise the wine industry,” she said.

Priced at $4 bottle, Myx Fusions is currently available in New York, Los Angeles and Las Vegas, and there are plans to roll out the Moscato across the US.
The Myx Fusions range
“The collaboration between Nicki Minaj and Myx Fusions is a game changer,” said Mona Scott-Young, chief marketing officer for the brand.

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Around four million adults in the UK currently brew their own beer or wine at home, according to the financial advice website, http://www.allaboutmoney.com/.
The research found that around 8% of us either regularly or occasionally make our own beer or wine, and another 24% have done so in the past. According to All About Money the practice of home brewing can cost drinkers less than a tenth of the price of a pint down the pub.

Ian Williams of All About Money commented: “When you’re looking for ways to save money, a nice pint after work is probably the last thing you want to give up. But our research shows you can have that pint and save money, and you might just have fun doing it too.

“There’s no substitute for a good pint in your favourite pub or restaurant, but there’s a lot to be said for enjoying something you’ve put your own time and effort into making.”

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Women in the Cape winelands are standing up to be counted, and are now producing their own wine, bottled under the label Women in Wine.

A group of 20 women, all with backgrounds in the wine industry, formed the company seven years ago, with “the dream of giving women, especially farm workers and their families, a share in the industry”.

With varied skills in marketing, wine analysis, finance, development and training, and social responsibility, the one thing the partners all had in common was that they all “enjoy a glass of quality wine”.

Women in Wine is the first South African wine-producing company that is owned, controlled and managed entirely by women.

“To date, women have made a significant contribution to the Cape’s wine industry without receiving recognition or benefiting from the industry’s business opportunities,” says Beverly Farmer, a founder member and the chief executive.

 

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What is in a bottle?

 

The Journey
Bernie Rooney, owner of Oak Barrel Winecraft in Berkeley, Calif., says you can make a bottle of wine for about $5 or less once you have the equipment. That’s not why people go to the trouble, though. Instead, he says, home winemakers do it to enjoy the journey — from picking the grapes to drinking the wine a year or more later. “If you collect trains, people think you’re strange,” says Paul Taybi, a home winemaker in El Cerrito, Calif. “If you make wine, you get invited to a lot of parties.” In the end, your creation may remind you of Two-Buck Chuck (the bargain producer officially known as Charles Shaw), or a 1998 Chateau Mouton Rothschild –for those who have already drunk a good quantity of wine.
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